3 is a mobile operator focused on bringing the benefits of the internet to mobile communications. They offer attractive pricing and give their customers the widest choice of ways to stay connected at home or abroad. They are a brand name under which several UMTS based mobile phone networks are operated in Australia, Austria, Denmark, Hong Kong and Macau, Indonesia, Ireland, Italy, Sweden and the United Kingdom. They are building the world’s most advance mobile network here in the UK, designed to carry data traffic. They agreed to a network sharing agreement with T-mobile in 2007, which gives them the ability to deliver their planned capacity for voice and data to 98 per cent of the UK population by then end of 2010. Capacity upgrades, site rollout and other technical innovations are all geared to providing the capacity and coverage needed to offer the services that people want today and will want in increasing volumes tomorrow.