Fact Sheet: Starbucks Cup Magic App – Holiday 2011

Starting November 15, Starbucks customers can experience the NEW Starbucks Cup Magic app, an interactive app that brings Starbucks Holiday characters to life. As part of Starbucks focus on innovation and elevating  the Holiday experience, customers can download and use the app to discover Starbucks Holiday characters as they leap to life in merry holiday scenes by scanning Starbucks iconic red cups, Holiday coffee bags and store signage. This fun and festive app leverages cutting edge technology to provide customers a meaningful experience this holiday season.   

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