Frankenstein's wedding. Image by Ralph Petts
Our new home here at MediaCityUK has gone from being a project to a creative and broadcast reality. We have moved almost two thousand people into our new buildings at the same time that many of them are building new lives for themselves in the region. And onsite people are making programmes for television and radio and content for online at the same time that we are broadcasting live from studios overlooking Salford Quays twenty-hours a day. Listen to Radio 5 Live, catch the Christmas Blue Peter or watch the CBeebies Pantomime if you want proof this festive season.
The evening I sang along to the MediaCityUK Community Carol concert here on the piazza last week, reminded me that a key reason for building a new creative hub here in the North of England was to get closer to our audience. This isn't only about spending the licence fee more fairly across the region, investing in programmes, training and employment, but about getting physicall