Secret Sauce: What Does It Take to Create a Viral Video?
Charlie Elise Duff
There's a lot of info there! However I can't believe there's a formula you can follow although of course there are elements you can include. There's got to be an unknown element to it. Surprise has often been included as one of the drivers, and if you look at the reality show on TV that's a big element there too. Contrasts and things not being what you expect feels new and makes us what to share.
1 years ago