Frank Mitteldorf

Frank Mitteldorf

Enjoy building innovative, yet pragmatic, solutions for complex problems, combining analytical skills and taking teams and initiatives furt

Experienced Marketing Manager, graduating in October 2011 with a MBA from a top European FT24 business school, well under way for distinction (with honors). I have achieved exceptional ratings in my roles, ranging from planning and developing complex cross-functional projects at both a global and regional level to successfully leading client services teams.

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Most recent

  • H.J. Heinz Europe, MBA Management Project

    June 2011 to August 2011

    • Conducted research to examine the strategic brand standardization adaption issue in international marketing strategies of multinationals

    • Made well received recommendations to the senior management team on the way in which the European brand portfolio might be managed in the future

  • Credit Suisse, Senior Project Manager Marketing Private Banking

    January 2007 to July 2010

    • Directed the bank’s strategic marketing initiatives “internationalization” and “succession” to engage with the key client group “entrepreneurs”, employed innovative marketing strategies, achieved leading force perception within 3 years, directly contributing 64% business volume to annually 0.8 b Euros

    • Planned as member of the middle management the “attorneys” and global “entrepreneurs” program, cultivated relationships with senior management, provided best practice to enhance efforts into top revenue contributors

    • As Key Account Manager, defined and implemented the annual marketing plans for global “aviators” and “financial institutions”, including the bank’s most prestigious trade shows “Ebace” in Geneva and “Sibos” in Hong Kong

  • Credit Suisse, Marketing Manager

    June 2006 to December 2006

    • As direct report to the head of marketing realized brand and loyalty studies, defined and implemented corporate communication and branding projects, defined the annual marketing plan for the business banking segment

  • McCann Erickson, Group Account Supervisor, Zurich

    February 2006 to May 2006

    • Engaged as head of a client management team with key clients, such as Cadbury (confectionary), UPC (telecom), Lufthansa (aviation), led respective communication campaigns

  • PS BSW, Account Director, Zurich

    January 2002 to January 2006

    • Significantly contributed to qualitative and quantitative growth of the company, developed a small client services team, liaised with key clients, such as Raiffeisen (#1 retail bank), Disaronno (beverages), Whirlpool (white goods)

  • Lowe and Partners Worldwide, Account Director, Zurich

    October 2000 to September 2001

    • Directed the most comprehensive mandate with several ADC rewarded campaigns for Pfister (CH #1 furniture house)

  • International MBA, International MBA, joint degree UK/NL at Tilburg University Tiasnimbas Business School & Bradford University School of Management

    2011

  • Marketing Communications, BA at University Basel WWZ/SAWI

    2003